At first look, Franklin mother Clarissa Guyton’s new product — youngsters’s underwear with a pocket designed for a monitoring gadget — would possibly increase some eyebrows. However, in accordance with Guyton, there’s actual utility behind TreasureTrace underwear, and its design makes it tough to misuse.
The 95% cotton, 5% spandex underwear is fairly just like others at the moment in the marketplace aside from one factor — a small, tamper-resistant pocket alongside the entrance waistline that may match most trendy Bluetooth trackers. A toddler sporting a pair of TreasureTrace underwear outfitted with a monitoring gadget may be location-tracked by their caretakers utilizing the gadget’s app or program.
Whereas monitoring units for kids aren’t new, what’s totally different about TreasureTrace is that it permits youngsters to hold a monitoring gadget in a method that makes it unlikely the gadget will get misplaced or broken, Guyton defined. The place a monitoring gadget hooked up to a backpack, footwear, or equipment can simply be taken off or forgotten someplace, a baby is way much less more likely to lose their underwear.
TreasureTrace may also be an choice for kids who’ve sensory points and don’t wish to put on equipment reminiscent of a watch or bracelet, or for many who merely don’t need their monitoring gadget seen, the 35-year-old Guyton mentioned.
“TreasureTrace Monitoring Underwear are a discreet and cozy technique to at all times know the place your baby is,” TreasureTrace’s web site reads.
Guyton additionally gave two causes as to why the product is tough to misuse.
Firstly, proper now, TreasureTrace solely produces underwear as much as youngsters’s measurement 7-8, so a teen or grownup couldn’t be given the underwear with a monitoring gadget secretly put in.
Secondly, Guyton mentioned that whereas the underwear remains to be comfy sufficient to put on, at in regards to the measurement of a silver greenback, a monitoring gadget is sufficiently big that it’s unlikely anybody older than a toddler might put on the product with out noticing the gadget.
TreasureTrace is meant for use with toddler- to elementary school-aged youngsters and with the consent of the wearer if they’re sufficiently old to grasp the product’s function, Guyton mentioned.
“With a youngster, it’s extra of a dialog if you wish to monitor them,” she mentioned. “ … Your 2-year-old, your 3-year-old, that, in my thoughts, is extra simple. I’m simply attempting to verify they don’t get lost and ensure I’m able to control what’s occurring with them.”
Whereas these arguments haven’t quelled each dad or mum’s issues about youngsters’s privateness and security, Guyton identified that anybody with a telephone can have already got their location tracked.
“It’s not an answer for everybody. When it comes to monitoring your youngsters, some folks might not wish to do this,” she mentioned. “ … We’re not inventing monitoring units, we’re simply supplying you with a technique to control your little one when you select to do this.”
Guyton, who additionally works full-time as a regional gross sales supervisor, mentioned she and her husband have talked to her 5-year-old daughter about TreasureTrace and what the underwear does. They instructed her it lets them see the place she is in order that they will be sure she’s OK.
“She likes that. She feels prefer it’s her particular underwear,” Guyton mentioned.
Guyton’s daughter doesn’t put on TreasureTrace underwear on daily basis. This yr, she wore it in the course of the first few days of faculty whereas she obtained used to coming house on the bus, Guyton mentioned.
“We use it in conditions the place we simply need a bit of additional peace of thoughts,” she mentioned. “So, for instance, she’s going to her first discipline journey [Tuesday], and he or she’ll be sporting it. If we exit and we’re going to a crowded space someplace, touring, or going to an amusement park or one thing like that, we’ll put it on.”
The thought for TreasureTrace got here to Guyton whereas she was on the point of fly right down to South Carolina together with her youngsters to go to her household. Her husband couldn’t include them, having simply began a brand new job. This left Guyton as the only caretaker for the youngsters throughout journey.
“I used to be a bit of bit nervous about having them within the airport on my own and never having an additional set of eyes,” she mentioned.
So Guyton began trying into units for monitoring youngsters, reminiscent of monitoring gadget bracelets or an Apple AirTag you may put on like a watch. Whereas her youngsters didn’t get misplaced on the journey, they discovered the monitoring gadget equipment uncomfortable and saved attempting to take them off.
So Guyton and her husband started considering of how they may put a monitoring gadget on their youngsters’s individual in a method that will be comfy for kids of all ages and keep on them in almost each scenario.
The reply? Underwear.
“Even when they get their garments soiled or have to alter … their underwear goes to be on them,” Guyton mentioned.
Guyton then designed a prototype, and her mom invented a pocket that will be tough for younger youngsters to unintentionally tamper with. In addition they determined to place the pocket within the entrance waistband to forestall the monitoring gadget from being broken if a baby soils their underwear.
Sooner or later, TreasureTrace can also supply undershirts or lengthy johns for fogeys uncomfortable with placing the monitoring gadget of their little one’s underwear. Different dad and mom have additionally floated the thought of a TreasureTrace swimsuit, she mentioned.
Moreover, TreasureTrace might start promoting adult-size clothes. Guyton mentioned many individuals have instructed her they’d like to make use of her product with adults affected by dementia and different situations that require fixed supervision from caretakers.
TreasureTrace underwear may be preordered on the product’s web site. Two-packs are at the moment on sale for $25 and can quickly be supplied on Amazon.
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